I help value-driven brands stand out through purposeful, high-quality design that meets people’s needs, supports business, and respects our planet.

Consulting

Design only makes sense when it comes from understanding. I research, listen, and help brands find the right direction.

research (desk research, ethnography & netnography)

empathy – user needs analysis

trend analysis

product lifecycle analysis

sustainable solutions

design audit

design strategy

connecting the dots

Branding

I help brands build a coherent identity — one that makes sense and is recognisable, including in their products.

inspiration & moodboards

art direction

visual identity

design language

brand guidelines

visual storytelling

Design

I design things and experiences that work — functionally, aesthetically, and with respect for context.

co-creation workshops

concept design

rapid prototyping & user testing

materials & technology selection

production design

design supervision

UX design

packaging design

event & exhibition design

Piotr Hojda Design Research

I’m an independent designer from Kraków, Poland.
I combine strategy, branding, communication, product design and experience design.
I work responsibly and ethically — and I care about relationships built on trust.

Let’s talk

piotr@piotrhojda.com

+48 889 159 481